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Olde Town Arvada
Our goal was to increase awareness for the District and align the branding with the new reality. We reworked their logo, the website and the eblast program. We also updated the photography library to better represent the revitalized area. We relied heavily on our public relations efforts to draw new attention.
Branding – logo development
Branding – logo development
Branding – graphic standards
Branding – graphic standards
Branding – graphic standards
Website – created a new website with a district map, monthly specials feature, and gift card sales.
We created a tool kit of resources – an events checklist, a PR checklist, an eblast matrix, etc.
Signage – new district-wide banner program, 4 seasons
Signage – new district-wide banner program, 4 seasons
Signage – new district-wide banner program, 4 seasons
E-Communications – Eblast template, one for merchants and one for public
E-Communications – created an email sign up program district-wide to build their list
To help relay their new branding and better relay their image, we created an updated photo library and curated a shoot to start to add assets.
To help relay their new branding and better relay their image, we created an updated photo library and curated a shoot to start to add assets.
Summer Sounds promotional materials